About Us

With close to 40 years of experience in the telecommunications industry, Rova Products used this base to launch RovaUnify. RovaUnify is a Unified Communications company that offers its customers its extensive expertise in equipment and services providing a complete end to end customer journey.

Our Mission

Our mission is to provide a seamless customer journey through the removal of barriers between our customers and the best possible technology solution.

We, at RovaUnify believe that our success stems from our ability to consistently evolve and adapt to telecommunication industry trends. The virtualization of workforces continues to be a dominant shift in most industries. It affects all aspects of how a business navigates communications between employees, and internal and external stakeholders. With the swift move to digital communications, a Unified Communications system becomes a critical tool for business organizations. At RovaUnify, we recognize the importance of clear communications in the progressively digital world.

What We Do


With our years of experience in the telecommunications equipment market, we have formed a deep strategic relationship with equipment vendors like Poly, Jabra, Logitech and Cisco. This experience along with these relationships gives RovaUnify a leading position when it comes to locating IT and UC equipment. We take pride in delivering this expertise to our customers.


Our launch into the Unified Communications market was supported by the creation of a full complement of services offerings. Our experts cover the complete range of required UC services from design and installation to help desk. Additionally, RovaUnify has a competitive advantage with its strong equipment related services such as warehousing, kitting, inventory management and logistics.


Choosing a video solution for your workspace should not be complicated. We strive to simplify the experience for customers. Video meetings are the new norm. All meeting rooms from huddle rooms all the way up to large boardrooms now require video capability. RovaUnify’s design consultation ensures that our customers get the ideal solution for their room requirements. Our one-source approach for professional services and equipment procurement provides a unique solution for the entire customer journey.



National Telco

“Having worked with RovaUnify for several years, they have always gone above and beyond to ensure that we receive the best quality service and products to meet our needs. They have always provided great insights from their expertise and experience to ensure that our needs were always met and exceeded.”



“RovaUnify is a vendor that approaches opportunities with a high attention to detail no matter how big or small. They are a vendor that truly cares about our business.”


Financial Institution

“I would describe RovaUnify as being solution oriented. They view all challenges as opportunities and deliver solutions that always address our unique needs.”

Our Vision

Our purpose at RovaUnify is to connect people to keep the world running. We offer a complete solution covering the entire Unified Communications spectrum that encompasses both professional services and equipment.

Team / Leadership

Ian McLean

Vice President of Sales

Ian McLean

Vice President of Sales

Ian leads the RovaUnify team with close to 20 years of IT equipment experience. Most of Ian’s career has been at Rova Products where he helped build it into Canada’s largest and oldest distributor of headsets in the Canadian Enterprise market. With the convergence of communications platforms, Ian is spearheading RovaUnify to become a leader in the Unified Communications market with a direct focus on product and services for meeting rooms. Ian approaches all customers with a boutique style service quality and his vision on customer experiences and satisfaction is the foundation for RovaUnify’s operating philosophy.

Gerry Dunster

Director of Service Delivery

Gerry Dunster

Director of Service Delivery

Gerry has over 20 years of progressive experience in integrating IT technology within the construction of new floors and buildings. He has a proven track record of success managing multiple projects with a keen eye for detail and staying within budget while maintaining project timelines. Gerry started his career with IBM as a project manager and then spent 10 years with TD Bank enabling and managing large scale technology installations and implementations.

Simona Marra

Director of Sales

Simona Marra

Director of Sales

Simona is an experienced sales professional who has worked in IT sales for more than 15 years with companies such as Dell, Lenovo and IBM. She brings the professional approach that comes from working with world class organizations and applies it to the customer experience at RovaUnify. Simona’s priority is always a positive customer experience with a goal to improve operations and productivity. Her passion is to act as an advocate/consultant for her customers and team to ensure that she is doing everything possible to influence positive outcomes for all. Colleagues describe her as a progressive, driven, down-to-earth, technical and managerial expert who can be relied on to offer superior solutions that deliver profitable results on time and under budget.

Seema Mistry

Project Coordinator

Seema Mistry

Project Coordinator

Seema is dedicated to leading our team to success for every project. She is passionate about organization and her attention to detail allows her to manage mutiple projects with many moving pieces at one time without missing a beat. Her professionalism, and motivation to be succesful is what drives her to help the project team with the goal of meeting each milestone within budget and on time.


What is the typical room installation timeline?

Once we have equipment on site, a typical install can be anywhere from 2-4 hours per room, based on the size and complexity of the hardware being installed.

What is the best headset for me?

We carry a wide range of headsets, such as Poly, Jabra, and Logitech, that will meet your needs based on your requirements and your preferences. Speak to one of our sales reps to understand which features are the best fit for you.

Will I need to do any physical upgrades to my meeting room?

Each room would require an assessment to determine if any additional power and data-cabling will be required prior to installation.

What are the benefits of using a meeting rooms system?

A meeting room system provides ease of operations, simplicity, and quality of the microphones, speakers, and cameras

Do I need to buy licenses for my meeting room equipment?

Licenses would depend on the installation style. For example (Microsoft Teams Rooms/Zoom Rooms) will require a license for each room. BYOD (Bring Your Own Device) allows you to connect your device directly to the meeting without additional licenses.

How do I contact support?

You can connect with RovaUnify Support at http://support.rovaproducts.com or, support@rovaproducts.com

How do I choose which platform and hardware is the best fit for my meeting rooms?

Rooms are typically broken down into small, medium, large, and custom rooms. Different products support these room sizes. Rova can help you determine which platform and equipment will suit you best.

What can I do with my current AV hardware?

RovaUnify can arrange to have end of life technology properly disposed of through e-waste programs.


Our people are our success. We are always looking for new talent to build out our bench. Please review our current job listings below:

1 April 2022